PT Bank Rakyat Indonesia Tbk (BRI) Sets Ambitious Goal for BRI UMKM Expo 2025
In a bid to boost the local economy and support small and medium enterprises (UMKM), PT Bank Rakyat Indonesia Tbk (BRI) is gearing up to host the highly anticipated BRI UMKM Expo (RT) from January 30th to February 2nd, 2025. The event aims to generate transaction values of up to Rp 50 billion, showcasing the vibrancy and innovation of UMKM businesses across Indonesia.
Optimistic Targets for Growth
Director of Commercial, Small, and Medium Business at BRI, Amam Sukriyanto, expressed optimism about surpassing previous transaction records during the expo. With a targeted transaction value of Rp 50 billion solely for the exhibition, the four-day event is expected to attract a larger number of UMKM participants compared to previous years, with up to 1,000 curated UMKM enterprises in attendance.
Expanding Reach and Impact
The BRI UMKM Expo (RT) 2025 is not just a physical showcase but also a digital platform to facilitate broader market access for UMKM entrepreneurs. By partnering with e-commerce platforms, the expo enables consumers who cannot attend in person to access and purchase the best local products seamlessly. This hybrid approach ensures that the event reaches a wider audience and promotes the growth of UMKM businesses nationwide.
Celebrating UMKM Excellence
Featuring 1,000 top-tier UMKM enterprises curated by BRI from various regions, the expo highlights products across five main categories: fashion & beverages, home decor & craft, fashion & textiles, accessories & beauty, and healthcare & wellness. This diverse range of offerings showcases the rich tapestry of Indonesian creativity and craftsmanship, providing a platform for UMKM entrepreneurs to shine on a national stage.
Enhancing Consumer Experience
In addition to showcasing quality products from different regions in Indonesia, the BRI UMKM Expo (RT) 2025 offers exclusive promotions on the e-commerce platform. This initiative not only encourages consumers to support local businesses but also fosters a sense of community and connection through shared experiences and appreciation for Indonesian craftsmanship.
Driving Economic Growth Through UMKM
As we look ahead to the BRI UMKM Expo (RT) 2025, it is clear that the event plays a crucial role in boosting the UMKM sector and driving economic growth in Indonesia. By providing a platform for UMKM entrepreneurs to showcase their talents, connect with consumers, and expand their businesses, BRI is paving the way for a more vibrant and resilient economy for all Indonesians to thrive.
Let’s support our local UMKM businesses and join hands in celebrating the spirit of entrepreneurship and creativity that defines our nation’s identity!
